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Stay informed with product updates, company news, and insights on how to sell smarter at your company.

The Intent Signal Trap: You're Paying to Show Up Late
A 6-month intent signal experiment yielded zero meetings. Learn why intent signals are expensive hindsight and how smart teams use them as intelligence, not triggers.

The Likability Advantage: Why Being Human Still Matters in Sales
In a world of sales tech, your biggest advantage isn't a tool—it's likability. Discover why human connection still wins deals and how to build relationships that give you a sustainable edge.

How to Sound Like an Insider, Not a Salesperson
How one email that spoke the prospect's exact language booked a 7-figure deal. Learn the insider language framework that transforms cold outreach into revenue.

Speck Design: 50% Pipeline Growth in First Month
After a $10,000 traditional agency investment yielded just one meeting in four months, Speck Design used Strama AI to boost their monthly meetings by 50% in their first month with minimal sales effort.

Setting Up Targeted Campaign Sequences in Strama: A Complete Guide
Learn how to create targeted sequences for specific products or industries in Strama AI, with customized touchpoints across multiple channels to deliver personalized outreach at scale.